Author name: Imesh Devinda

Influencer Marketing catching Influenza?

In recent times we all have seen the shift from Facebook to other social media platforms. Now almost everyone we see or meet is on Instagram, Facebook, and Snapchat. From Millennials to Gen Z to the older age groups; the focus has now shifted from traditional media towards social media. But the most important fact is the influencer and promotional marketing that has taken a toll over the years on these apps.

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The Origin of Greed and Fear

Greed and Fear is something that is not only applied in the field of investments but also in businesses, industries, and countries. It is something that can either make or break one’s career. There is no amount of growth that can’t be destroyed by an investor’s temptation to grab too much of it. And there is no opportunity so appealing that it will catch the eye of someone who refuses to look.

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IKIGAI – Enhancing Life – The Japanese Way

This morning when I woke up, rubbing my eyes, as if wanting to see the reality one step closer, to be able to figure out “my reason of being,” “why am I here,” “what makes me,” and what am I doing good enough to justify my reason of existence! You know there’s this question that I believe all of us should ask ourselves- “what am I doing here, what makes me happy, and what keeps me going.”

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Prosperity amidst Chaos – the “Zoom” way

Why bother to travel vast distances or take the pain to live in an overcrowded neighborhood when you can chill on a virtual beach instead? E.g., Modern lash like climate change, overpriced housing, overpriced hotel/apartments and environmental concerns could be a reason why we should all be doing most of our communications on screen.

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